Summary
Description/History
Mission, Vision and Guiding Principles
Strategic Priorities for 2025
Goals and Accomplishments of 2024
SWOT Analysis for 2025
2021 Goals/Achievements and 2022
Gravenstein Coalition Strategic Plan
Gravenstein Coalition Strategic Plan Summary
Gravenstein Coalition’s Strategic plan is grounded in the organization’s Mission, Vision, and Guiding Principles. The 2025 Strategic Plan presents the Strategic Priorities for 2025. Gravenstein Coalition holds equity and the model of Self-Healing Communities as the foundation for achieving the Mission, Vision, and Guiding Principles. The self-Healing Communities model defines health in a broad sense to include personal and community safety. With partnerships across West Sonoma County, which includes schools, local government and other non profit and neighborhood organizations, Gravenstein Coalition is committed to a broad outreach in West Sonoma County. Gravenstein Coalition is a collaboration of individuals, local organizations and agencies working together to support policy, system, and environmental change to improve the health outcomes for all of West Sonoma County.
Description/History
Gravenstein Coalition has its beginnings as a Health Action Chapter of the Sonoma County’s Health Action framework for community health improvement and health equity. This framework was used to encourage mobilization of community partnerships and resources to focus on the key factors that influence health, including health system effectiveness, social determinants such as education and income, as well as the environment. With the ending of the County Health Action initiative, Gravenstein Coalition has transformed itself into a not-for-profit organization committed to working together with other leaders of the community to create synergy in our efforts to serve West Sonoma County.
Gravenstein Coalition is currently comprised of a volunteer Board of Directors with representation from across West County. Gravenstein Coalition also has an Advisory Council with representation from community leaders from West Sonoma County.
Mission, Vision and guiding principles
Vision: West County is a healthy and safe place for all to live, work, play and belong.
Mission: Mobilize and collaborate with community partners and resources to improve equity, health, safety, and well-being for all in West Sonoma County.
Guiding Principles include:
1. Placing equity at the center of all we do by identifying inequities and reducing barriers.
2. Supporting and collaborating with west county community partners.
3. Providing opportunities and support for building community capacity.
The Self-Healing Community Model reflects the path forward to meet our mission and vision. The model was developed in Washington state and introduced into 42 communities from 1994 to 2012. This resulted in a dramatic reduction in the rates of social problems which can create decreased health and well-being in a community. The model uses community capacity to create a culture of health and well-being. Leaders from different sectors work together and community members are welcomed into leadership teams. The community comes together to identify the major problems which have a negative impact on the overall health of the community. The community strives to determine the root cause of a problem. It works to include those who are the most impacted to be a part of identifying what is important and what is needed most. This creates a dynamic cycle of learning, action, and reflection. Learning from reflection starts the cycle again.
2025 Strategic Priorities
Strategic Priority 1 - Whole Family Health and Well Being
Project: Vaping Cessation
Goal 1 - Participating with Impact Sonoma and Tobacco Free Sonoma County Community Coalition (TFSCCC), as a member of the steering committee, in working toward Tobacco Retail Licensure (TRL) across Sonoma County.
Goal 2 – Beta test a vaping cessation education program for parents to use for schools in West County. Give education program to Guerneville school district.
Project: Teen Girls Group
Goal 1 - Work in partnership with the Principal at Analy High School and West County Community Health to support and establish a girl’s group at the high school. Provide refreshments for the Analy Girls Group.
Goal 2 - Support and provide refreshments for the Sebastopol Cultural Community Center Girls group.
Project: Parent Support and Educational groups based on positive parenting
Goal 1 - Continue parent group at Forestville middle school.
Goal 2 - Collaborate with local schools and non-profits for future meetings.
Project: Project 100 Babies
Goal - Look for future network connections for collaboration and support project 100 efforts.
Strategic Priority 2 – Gravenstein Coalition Neighbors/Neighborhoods
Project: Expand Meet Your Neighbor (MYN) across West Sonoma County
Goal 1 - Enhance existing MYN neighborhood programs which could include:
Create ranking of MYN activities for neighborhoods self-check
Increase preparation and resilience efforts within and between existing neighborhoods
Increase participation in inter neighborhood leader meetings
Goal 2 - Increase the number of neighborhoods participating with MYN
Use G/GV pilot project to develop best practice for inter and intra neighborhood activities
Capture learning’ from inter and intra neighborhood development
Goal 3 - Expand scope and methods of communication method
Work with local radio groups to get on the same frequency
Increase the number of radio HAM hubs
Expand NBCC involvement
Increase awareness of 211 and other resources
Increase number of methods of communication
Increase consistency of communications (possible SOPs)
Project: Expand underserved communities in MYN in West Sonoma County
Goal 1 - Expand the reach of the Promotoras across west county
Goal 2 - Support and learn from the Promotoras model of MYN
Project: Identify/record individuals at risk in West Sonoma County and services available
Goal 1 - Reach Out Working group (ROW) will identify entities that serve at risk individuals
Goal 2 - Develop a process within MYN neighborhoods to identify and record individuals at risk
Goal 3 - Identify potential best practices for engaging at risk individuals
Goal 4 - Increase awareness of 211 and other resources for at risk individuals
Project: Graton/Green Valley(G/GV) pilot
Goal 1 - Identify neighborhood groups and leaders in GGV area.
Goal 2 - Glean best practices from inter and intra neighborhood activities
Goal 3 - Document and share inter organizational cooperation: Gravenstein Coalition, SWC, CERT, COAD. Etc.
Strategic Priority 3 – Outreach/Funding/Community Interaction
Project: Grants
Goal - Continue to research and write grants that pertain to strategic priorities.
Project: Tabling
Goal - Table at at least 6 events in 2025, using Imagine You tools.
Project: Multimedia approach to outreach
Goal - Use website, interviews and articles to continue outreach.
Project: Nonprofit outreach for collaborative opportunities
Goal - Continue participation in community groups meetings such as Community Nonprofit Collaborative, Project 100 Babies Stakeholders, Sebastopol adhoc Library committee, HEARTS committee and District 5 informational meetings to remain aware of opportunities to work together.
Long Term Priorities and Goals
Long-term goals/priorities/initiatives: These items convert the strategic priorities into performance targets that fall within the three- to five-year time horizon.
Goal 1 – Work with community organizations to leverage resources, find funding and find grant opportunities to move forward identified strategic priorities.
Goal 2—Continue to create community resiliency by including diversity in Meet Your Neighbor education and implementation.
Goal 3 --Maintain an ongoing relationship with the West County school systems in order to support partnerships to address identified unmet needs.
